JD Powers Award

J.D. Power and Associates Ranks Coldwell Banker Highest in Home Seller Satisfaction
SANDY, Utah – September 24, 2009 – Coldwell Banker Real Estate LLC ranked highest among real estate companies in satisfying home sellers according to the recently released J.D. Power and Associates 2009 Home Buyer/Seller Study.
The independently administered study measured customer satisfaction of homebuyers and sellers among the largest national real estate firms.  The study incorporates more than 3,100 evaluations from 2,801 respondents who bought or sold a home between April 2008 and June 2009. The survey was fielded between April and June 2009.
“This recognition is a testament to the brand’s legacy as an industry leader, our commitment to innovation and, above all, our powerful network,” said Dan Christensen, president of Coldwell Banker Residential Brokerage in Utah.
“With unsurpassed local knowledge, expertise and work ethic, we at Coldwell Banker have always felt that our network of professionals is the greatest in the industry, and we’re pleased J.D. Power and Associates recognized it,” he added.
J.D. Power and Associates examined four factors in the home-selling experience including: agent, marketing, office, and package of additional services. Among home sellers, Coldwell Banker Real Estate ranked highest with a score of 815 and performed particularly well in all four areas.
Coldwell Banker Real Estate also ranked particularly high in the home-buyer segment. The brand ranked second with a score of 801 on a 1,000-point scale, performing particularly well in the office factor.
About J.D. Power and Associates
Headquartered in Westlake Village, Calif., J.D. Power and Associates is a global marketing information services company operating in key business sectors including market research, forecasting, performance improvement, Web intelligence and customer satisfaction.  The company's quality and satisfaction measurements are based on responses from millions of consumers annually.  For more information on home building and home improvement, car reviews and ratings, car insurance, health insurance, cell phone ratings, and more, please visit www.JDPower.com. J.D. Power and Associates is a business unit of The McGraw-Hill Companies.

About Coldwell Banker Residential Brokerage
Coldwell Banker Residential Brokerage, a leading residential real estate brokerage company in Utah, operates 12 offices with about 900 sales associates serving the communities of the greater Wasatch Front. The company offers residential and commercial brokerage, corporate relocation and mortgage services. Through its internationally renowned Coldwell Banker Previews® program, the company is widely recognized for its expertise in the luxury housing market. Coldwell Banker Residential Brokerage, online at HYPERLINK "http://www.utahhomes.com/" www.UtahHomes.com, is part of NRT LLC, the nation’s largest residential real estate brokerage company. NRT, a subsidiary of Realogy Corporation, operates Realogy’s company-owned real estate brokerage offices. For more information, please visit "http://www.UtahHomes.com" www.UtahHomes.com or call 801.563.8700.

Newcomers to Provo!

"The [most moved to area] college towns where students and education professionals help welcome outsiders. Among the places in America that have welcomed the most newcomers in 2008, three are home to major colleges and universities: Raleigh, N.C., Provo, Utah, (home to Brigham Young University, one of the country's largest private colleges), and Austin, Texas, home to the University of Texas at Austin.

"If there are lots of newcomers, it's easy to make friends; there's a sense of vibrancy there," says William Frey, a senior fellow at the Brookings Institution. "Places that don't have a lot of new migrants tend to be older and more stagnant. They're also more close-knit."

Intellectual centers like the above-mentioned college towns, however, reliably attract new residents because universities are large, relatively stable employers--and a steady flow of students keeps the population young.

"You have an educated population, and you have a large youthful population," says Alexander von Hoffman, senior fellow at the Joint Center for Housing Studies at Harvard University. "These places retain people after they've graduated, and attract like-minded people."

Published by Forbes.com
10/01/2009